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And how do your current business card designs look, is their design still current, or are they starting to look dated? Would you feel excited and proud handing them to a new lead? You want your cards to come across as vibrant, modern, and fresh. They need to represent your brand and business, carry the personality and message of your company, and encourage prospects to connect with you.
Do not forget that the back of your business card is prime real estate to make use of. Add a business card background design that’s meaningful to your brand or business. Showcase images of your work. Or give a special offer, promote a high value giveaway, or direct prospects to an engaging landing page.
If you met two individuals and one was scrambling to find a pen and something to write on and the other person simply pulled out a business card, who would you want to do business with? Showing that you are prepared at all times is a great indicator that you are professional.
There are a lots of ways to make a visual statement with your business card. Whether it is adding a dash of playful creativity or introducing photos in an unexpected style. Making great use of icons, adding your logo and embellishments, or giving a visual nod to your expertise, are excellent ways to punch up your business card. Your design should make a visual statement that gives the innovative feel of your business to every prospect you hand your card to.
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