Two individuals with their heads buried in their phones typing away woould not create any kind of significant memory of the encounter. You can easily transfer the information from a business card to your mobile device after the conversation.
Are you considering getting a new business card? If you have recently launched a new business, then a professional, visually-engaging business card is a must have. Maybe you have a critical event coming up? A pivotal client meeting that is fast-approaching? Or, another all-too-important event that you need brand new business cards for.
A business card is a physical object that a potential prospect leaves the encounter with. Your brand stays with them. If you meet a prospect and exchange email addresses and phone numbers you each walk away with another contact on your mobile phone -- it ends there. If you hand over a creative business card that makes a great impression that person is likely to show it to other people -- putting you and your brand in front of additional prospects.
For many businesses, one of the biggest challenges of designing business cards is coming up with something truly original. Fortunately, there are plenty of great ways to break away from the norm and create something truly striking. Special treatments are like shiny objects (sometimes literally): they can be very exciting and appealing. But do not let your original excitement make you go overboard. Choosing one two unique elements will let you stand out without being gaudy.
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