A business plan is a guide for your business, a roadmap that outlines goals and details how you plan to achieve those goals. It is used to keep you on track (internal use) and to support any applications you might make when seeking investors, or when applying for commercial loans (external use). While a business proposal on the other hand is used to try to attract and acquire business. It pitches your business, product, or service to a potential client, vendor, or supplier. A client, vendor, or supplier might also request a business proposal from you when trying to evaluate whether or not you’re someone they want to work with, or whether or not you can provide the services or products they require. Write a good proposal and you might snag business; write a poor one, and you may lose out, even if you’re offering the best service out there.
In today’s cut-throat business world, entrepreneurs find themselves spending hours upon hours submitting business proposals to potential clients, and not get any results. On the other hand, there are those that are like snipers, able to get the contract after just submitting one business proposal.
The strength of a solid proposal also rests on how your proposal looks and how you present it. A professional business proposal template will help you land a new client project and close the deal. The right project proposal can make the difference between getting the client project you want and missing out on great business opportunities.
Although business proposals present the same information and have the same layout, it’s important to take time and make each one unique. Each project is different, even if it’s with the same company. Remember, a business proposal must show how you or your company can help a potential client.
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