Standard business cards are printed on cardstock, but you can opt for wood, slate, plastic or metal. This is another fantastic way to create a business card that will be kept and remembered. Not every printer offers plastic, wood, or metal business card prints, so if you are interested in this treatment make sure to source your printer before designing your cards. If you are using plastic, consider whether you want frosted, opaque or transparent and design accordingly.
Turn your brand values into a business card design. Do this by thinking about the customer you’re trying to impress, and deciding what would tell the story of your business for that customer. Your images (if you use any), colors and textures should all be consistent with your existing marketing materials, and all of those should be right in line with the brand values that distinguish your business from everyone else.
Do not forget that the back of your business card is prime real estate to make use of. Add a business card background design that’s meaningful to your brand or business. Showcase images of your work. Or give a special offer, promote a high value giveaway, or direct prospects to an engaging landing page.
A professional business card needs to fit the branding of your business, display your logo prominently, and highlight your website and contact details, so the people you connect with can find you online, on social, or via email.
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