What’s in a business proposal? This document provides you with a free business proposal template. Feel free to adjust it to suit your needs. No two businesses will use exactly the same format, so it’s important that you understand what the purpose of the proposal is. What are you trying to achieve? Does the format help you do that? If not, adjust it so that it does! Ultimately, a business proposal is comprised of three parts:
- A problem statement.
- A proposed solution.
- A pricing estimate. It’s worth noting that a business proposal is not just an estimate. While you will likely touch on costs in the proposal, an estimate is much more informal, and doesn’t take the whole picture into account in the same way a business proposal does.
Detail the Cost and Time Involved. No client enjoys coming in over-budget for any job or project, but all clients appreciate knowing exactly how much time and money can be expected of them if they choose you for this specific project. Spell out the timeline of when and how you’ll do what with a best estimate. Are you going to interview your clients at the start of next month to figure out where their site is losing money? Will you begin wireframing your redesign iteration shortly thereafter?
Although presentation counts, as you saw with these proposal templates, that’s not the only thing that matters. Even with these stellar business proposal templates, the content is still critical, and that’s up to you to create.
Finish Confidently. Here’s your chance to persuade your prospective client by convincing them as to why they should choose your proposal over others. Highlight successful projects you’ve completed for other clients in the past and don’t be shy about pointing out your strengths.
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