A business plan is a guide for your business, a roadmap that outlines goals and details how you plan to achieve those goals. It is used to keep you on track (internal use) and to support any applications you might make when seeking investors, or when applying for commercial loans (external use). While a business proposal on the other hand is used to try to attract and acquire business. It pitches your business, product, or service to a potential client, vendor, or supplier. A client, vendor, or supplier might also request a business proposal from you when trying to evaluate whether or not you’re someone they want to work with, or whether or not you can provide the services or products they require. Write a good proposal and you might snag business; write a poor one, and you may lose out, even if you’re offering the best service out there.
What’s in a business proposal? This document provides you with a free business proposal template. Feel free to adjust it to suit your needs. No two businesses will use exactly the same format, so it’s important that you understand what the purpose of the proposal is. What are you trying to achieve? Does the format help you do that? If not, adjust it so that it does! Ultimately, a business proposal is comprised of three parts:
- A problem statement.
- A proposed solution.
- A pricing estimate. It’s worth noting that a business proposal is not just an estimate. While you will likely touch on costs in the proposal, an estimate is much more informal, and doesn’t take the whole picture into account in the same way a business proposal does.
If you have a proposal for a new business idea, you want to package it in a way that is impressive and sells. Luckily, you do not need fancy design software to create that proposal.
The strength of a solid proposal also rests on how your proposal looks and how you present it. A professional business proposal template will help you land a new client project and close the deal. The right project proposal can make the difference between getting the client project you want and missing out on great business opportunities.
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