By on December 17 2017 12:09:42
Are you considering getting a new business card? If you have recently launched a new business, then a professional, visually-engaging business card is a must have. Maybe you have a critical event coming up? A pivotal client meeting that is fast-approaching? Or, another all-too-important event that you need brand new business cards for.
The most common business card size is 84 mm by 55 mm, or 3.5 inches by 2 inches. You can go bigger, but if you do your cards are less likely to be kept. If you go smaller, you have a better shot, as long as they still fit in a typical card folio. Any non-traditional size is going to cost you more money.
Turn your brand values into a business card design. Do this by thinking about the customer you’re trying to impress, and deciding what would tell the story of your business for that customer. Your images (if you use any), colors and textures should all be consistent with your existing marketing materials, and all of those should be right in line with the brand values that distinguish your business from everyone else.
Everything we do in business today is digital -- sending mail, signing contracts, attending meetings, even networking. The business card is one thing that digital will not fully replace anytime soon.