Special finishes can make your cards stand out. Metallic ink, foil blocking, and spot-UV are special finishes that are perfect for helping your cards stand out in a crowd. These details can maintain a simple, classic look but add a level of elegance and memorability to your business cards.
For many businesses, one of the biggest challenges of designing business cards is coming up with something truly original. Fortunately, there are plenty of great ways to break away from the norm and create something truly striking. Special treatments are like shiny objects (sometimes literally): they can be very exciting and appealing. But do not let your original excitement make you go overboard. Choosing one two unique elements will let you stand out without being gaudy.
Turn your brand values into a business card design. Do this by thinking about the customer you’re trying to impress, and deciding what would tell the story of your business for that customer. Your images (if you use any), colors and textures should all be consistent with your existing marketing materials, and all of those should be right in line with the brand values that distinguish your business from everyone else.
Most business cards are paper, although there are lots of other options, from plastic and wood to metal and slate. Assuming you go with paper, you need to choose thickness, coating, color and weight. All of these can affect the price.