By on December 15 2017 03:09:43
For many businesses, one of the biggest challenges of designing business cards is coming up with something truly original. Fortunately, there are plenty of great ways to break away from the norm and create something truly striking. Special treatments are like shiny objects (sometimes literally): they can be very exciting and appealing. But do not let your original excitement make you go overboard. Choosing one two unique elements will let you stand out without being gaudy.
A professional business card needs to fit the branding of your business, display your logo prominently, and highlight your website and contact details, so the people you connect with can find you online, on social, or via email.
Everything we do in business today is digital -- sending mail, signing contracts, attending meetings, even networking. The business card is one thing that digital will not fully replace anytime soon.
Turn your brand values into a business card design. Do this by thinking about the customer you’re trying to impress, and deciding what would tell the story of your business for that customer. Your images (if you use any), colors and textures should all be consistent with your existing marketing materials, and all of those should be right in line with the brand values that distinguish your business from everyone else.
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